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Broadcasting rights (often also called media rights) are rights which a broadcasting organization negotiates with a commercial concern - such as a sports governing body or film distributor - in order to show that company's products on television or radio, either live, delayed or highlights.
Intellectual property
editThe World Intellectual Property Organization (WIPO), one of the 17 specialized agencies of the United Nations, aims to eliminate signal piracy. WIPO maintains that broadcasters' rights:[1]
- safeguard costly investments in televising sporting events
- recognize and reward the entrepreneurial efforts of broadcasting organizations
- recognize and reward their contribution to diffusion of information and culture
See also
editReferences
edit- ^ "Broadcasting & Media Rights in Sport". World Intellectual Property Organization. Retrieved 26 August 2019.