Boomerang (Australian TV channel)

Boomerang is an Australian children's pay television channel owned by Warner Bros. Discovery under its international division and a sister service of Cartoon Network.

Boomerang
CountryAustralia
Programming
Language(s)English
Picture format576i SDTV
Ownership
OwnerWarner Bros. Discovery Asia-Pacific
Sister channels
History
Launched
  • 3 October 1995; 29 years ago (1995-10-03) (as a programming block)
  • 14 March 2004; 20 years ago (2004-03-14) (as a standalone TV channel)
Availability
Streaming media
Foxtel GoChannel 715
Bingebinge.com.au

History and branding

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Prior to becoming a standalone channel, Boomerang was its own block dedicated to older Hanna-Barbera cartoons launched in 1995 on the U.S. television network.

The Australian feed of the Boomerang Asia service was launched on 14 March 2004, as a part of the Foxtel Digital launch with a line-up very similar to that of the American and British version. Originally devoted to classic animation from studios such as Warner Bros., Metro-Goldwyn-Mayer and Hanna-Barbera, the channel has since expanded to include more contemporary programming including Poochini. This channel is available as a free trial in a subscription entertainment package on Fetch TV by some ISPs and was added 26 January 2017.[1]

On 1 December 2012, Boomerang launched a refreshed look, using the logo used by Boomerang UK and other European countries, and converted to 16:9 aspect ratio.[2]

On 3 November 2014, Boomerang received a new logo and branding as part of a global rebranding effort.[3] In late 2014, Boomerang had launched Art&Graft redesign which by 2015 came to Asian and Oceanian territories, the United States, and later to Europe, the Middle East and Africa.[4]

On 22 April 2021, the channel was discontinued on Fetch TV, alongside its sister channel Cartoon Network.[5]

A Cartoonito block launched on 4 July 2022, alongside its Asia counterpart.[6][7]

Programming

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Current programming

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Cartoonito programming

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Former programming

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Logos

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See also

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References

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  1. ^ Milligan, Mercedes (30 January 2017). "Cartoon Network & Boomerang Launch on Fetch TV". Animation Magazine. Retrieved 13 December 2022.
  2. ^ Knox, David (23 November 2012). "Boomerang Channel to Refresh". TV Tonight. Retrieved 29 January 2013.
  3. ^ Littleton, Cynthia (14 October 2014). "Turner Sets Global Relaunch of Boomerang to Focus on Family Viewing". Variety. Retrieved 13 December 2022.
  4. ^ Kanazir, Marija (16 February 2015). "Cartoon Network's Boomerang Gets a New Colorful Design". Branding Magazine. Retrieved 5 March 2019.
  5. ^ Knox, David (19 March 2021). "Fetch TV losing CNN, Cartoon Network, Boomerang". TV Tonight. Retrieved 22 April 2021.
  6. ^ "Preschool Brand 'Cartoonito' Launches on Cartoon Network in Asia". Google Docs. Retrieved 28 March 2022.
  7. ^ Perry, Kevin (4 July 2022). "Brand new block of dedicated kids preschool programming CARTOONITO launches this week on FOXTEL". TV Blackbox. Retrieved 4 July 2022.
  8. ^ a b c d e f g h i j k l m n o p q r s t u v w x y z aa ab ac ad ae af Chdr (12 November 2008). "Cartoon Network Schedules: Boomerang AU Schedule: 11/17/08 – 11/23/08". Cartoon Network Schedules. Retrieved 6 February 2023.
  9. ^ a b c d e f g h "BOOMERANG – TV Listings Guide". 22 May 2021. Archived from the original on 22 May 2021. Retrieved 9 March 2023.
  10. ^ a b c d e "TV Guide". 6 September 2015. Archived from the original on 6 September 2015. Retrieved 6 February 2023.
  11. ^ a b c d e f g h i j k l m n o p "Boomerang TV". 8 April 2004. Archived from the original on 8 April 2004. Retrieved 7 February 2023.
  12. ^ a b c RegularCapital (3 July 2018). "Cartoon Network Australia And Boomerang Australia September 2018 Highlights". RegularCapital. Retrieved 12 February 2023.
  13. ^ a b c d e "TV Guide". 11 March 2017. Archived from the original on 11 March 2017. Retrieved 6 February 2023.
  14. ^ a b "BOOMERANG – TV Listings Guide". 1 January 2023. Archived from the original on 1 January 2023. Retrieved 9 March 2023.
  15. ^ a b c "TV Guide". 29 September 2015. Archived from the original on 29 September 2015. Retrieved 6 February 2023.
  16. ^ a b c "TV Guide". 18 October 2015. Archived from the original on 18 October 2015. Retrieved 6 February 2023.
  17. ^ "- YouTube". YouTube.
  18. ^ "Matt's Monsters". Boomerang Australia. Archived from the original on 1 July 2011. Retrieved 12 February 2023.
  19. ^ RegularCapital (4 April 2017). "Cartoon Network Australia And Boomerang Australia June 2017 Highlights". RegularCapital. Retrieved 12 February 2023.
  20. ^ a b "TotalGirl Online Magazines : Read TotalGirl eMagazines from Australia in English". onlineemagazines.com. Retrieved 9 March 2023.
  21. ^ "Strawberry Shortcake". Boomerang Australia. Archived from the original on 7 July 2011. Retrieved 4 March 2023.