DMM.com LLC (合同会社DMM.com) is a Japan-based electronic commerce and Internet company with a diversified group of businesses that includes online shopping, eikaiwa, and video on demand service. The company manages DMM.com, an online entertainment site that allows users to purchase goods and services like e-books, games, mainstream DVD releases, and 3D printing.[1] As of February 2024, DMM.com had over 45 million registered users.[4]

DMM.com LLC
Company typePrivate Godo-gaisha
IndustryInternet
FoundedNovember 17, 1999; 25 years ago (November 17, 1999)[1]
FounderKeishi Kameyama[1]
Headquarters14F, Yebisu Garden Place Tower, 4-20-3 Ebisu, Shibuya-ku, Tokyo 150-6021, Japan
Key people
  • Keishi Kameyama (Chairman)
  • Takanori Katagiri (CEO)
ServicesVideo on demand service, online shopping, e-books, online games, rental service, news, online English education service, 3D printing, mobile telephony, robots, PC software, solar panel services
Revenue
  • DMM.com Ltd.: JP¥49.6 billion (2014)[2]
  • DMM Group: JP¥81.6 billion (2014)[2]
  • DMM.com Ltd.: JP¥30 million[1]
  • DMM Group: JP¥60 million[1]
JP¥3.48 billion (2014)[1]
Number of employees
  • DMM.com Ltd: 142 (2015)[2]
  • DMM Group: 1,186 (2015)[2]
Subsidiaries
  • DMM.com Labo Co., Ltd.[3]
  • DMM.com Securities[3]
  • KC Co., Ltd.[1]
  • CA Co., Ltd.[1]
  • GOT Corporation[1]
  • TIS Co., Ltd.[1]
  • DMM.com Override Co., Ltd.[3]
  • Hobibox Co.Ltd
  • DMM Pictures
  • FANZA
WebsiteDMM.com

Outline

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DMM.com's core business areas include online shopping, rental service and video on demand service. Rental services cover products from CD/DVD to clothes and house wares. Another key business of the company, video on demand service, offers a selection of anime, movies, drama and other online streaming options. Other services provided include solar panel services, charity auctions, online games, online English education service, and 3D printing. Its subsidiary company DMM.com Securities provides forex service to individual investors.

Milestones

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1999

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2002

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  • Relocation of headquarter from Shibuya to Ebisu[5]
  • Launched of corporate website – “DMM” with provision of online shopping and video on demand service[5]

2003

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2004

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2005

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  • Extended the products for rental service to CD and comic[5]

2006

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  • Aired the first TV commercial[5]
  • The company reached 500,000 members in March[5]

2007

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  • The company further grew over 1 million members in June[5]

2008

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  • Released DMM.TV service in July[5]

2009

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  • Debuted monthly subscription video streaming service for AKB48 LIVE!! ON DEMAND in February[5]
  • Acquired SVC Securities (Predecessor of DMM.com Securities) and entered the forex industry in March
  • Established DMMFX in July[5]
  • DMM.TV for Blu-ray Disc service in August[5]

2010

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  • Further extended the products for rental service to fashion and varieties of goods[5]
  • Launched DMM point auction service on 3 August[5]
  • Started DMM coupon service on 1 December[5]

2011

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  • Renamed Digital Media Mart Co., Ltd. as DMM.com Co., Ltd. on 1 February[5]
  • Launched online game service for feature phone in November[5]

2012

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2013

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  • Established online English education service in May[5]
  • Launched the printing centre in Japan and started 3D printing service in July[5]

2014

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  • Launched VR video streaming service in November, a service which allows user to watch video with 360 degrees panorama[5]
  • Established DMM mobile, the MVNO service in December[5]

2015

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  • Started DMM.make ROBOTS service in January[5]
  • Launched DMM.make cloud sourcing service in February[5]

2016

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2017

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2021

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2023

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  • Launches CUE, an anime studio headed by Rui Kuroki.[12]

2024

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  • Changed the video codec of DMM.TV to AV1 from H.264 in July[13]

DMM Games

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References

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  1. ^ a b c d e f g h i j "マイナビ2016". マイナビ. May 11, 2015. Archived from the original on April 15, 2015. Retrieved April 22, 2015.
  2. ^ a b c d "異形の急成長企業DMM、多角化とトップの実像". The Nikkei. June 27, 2014. Archived from the original on February 23, 2015. Retrieved April 22, 2015.
  3. ^ a b c "Company". DMM.com Labo. Archived from the original on May 2, 2015. Retrieved April 22, 2015.
  4. ^ https://prtimes.jp/main/html/rd/p/000000165.000065427.html
  5. ^ a b c d e f g h i j k l m n o p q r s t u v w x y z aa "Milestones". DMM.com. Archived from the original on May 7, 2015. Retrieved April 22, 2015.
  6. ^ "「War Thunder」,開発者メールインタビューをお届け。DMM GAMESでの日本サービス開始から5年で何が変わったのか". www.4gamer.net (in Japanese). Retrieved 2021-10-14.
  7. ^ Pineda, Rafael Antonio (March 10, 2017). "DMM Establishes DMM Pictures Label to Enter Anime Industry". Anime News Network. Retrieved April 1, 2023.
  8. ^ "Japanse webshop DMM.com neemt STVV voor 100 procent over" [Japanese webshop DMM.com acquires STVV for 100 percent over]. sporza.be (in Dutch). Retrieved 15 November 2017.
  9. ^ "DMMが競馬業界に参入 1万円からの一口馬主「DMMバヌーシー」". ITmedia ビジネスオンライン (in Japanese). Retrieved 2023-03-30.
  10. ^ Loves Only You makes history for Japan in Breeders' Cup Filly and Mare Turf, 2021-11-06, archived from the original on 2023-03-30, retrieved 2023-03-30
  11. ^ "Loves Only You, Glory Vase triumph in 2021 HKIR". Horse Racing in Japan. 2021-12-14. Retrieved 2023-03-30.
  12. ^ Cayanan, Joanna (April 1, 2023). "DMM Establishes Animation Production Company CUE". Anime News Network. Retrieved April 1, 2023.
  13. ^ Ezekiel Frederik Ruru (July 24, 2024). "Televisi Digital Jepang, DMM TV, Ubah Codec Siaran ke AV1". Media Formasi (in Indonesian). Retrieved August 9, 2024.
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