Heidi is an American made-for-TV film version of the 1880 novel of the same name by Johanna Spyri which debuted on November 17, 1968 on NBC. It starred actress Jennifer Edwards, stepdaughter of Julie Andrews and daughter of Blake Edwards, in the title role, alongside Maximilian Schell, Jean Simmons, and Michael Redgrave. The score was composed by John Williams. The film was sponsored by Timex.
| Heidi | |
|---|---|
 Promotional poster | |
| Based on | Heidi by Johanna Spyri |
| Teleplay by | Earl Hamner, Jr. |
| Directed by | Delbert Mann |
| Starring | Maximilian Schell Jean Simmons Michael Redgrave Jennifer Edwards Walter Slezak |
| Theme music composer | John Williams |
| Country of origin | United States |
| Original language | English |
| Production | |
| Producers | Frederick H. Brogger James Franciscus Gyula Trebitsch |
| Cinematography | Klaus von Rautenfeld |
| Editors | Walter Boos Donald J. Cohen |
| Running time | 105 minutes |
| Original release | |
| Network | NBC |
| Release | November 17, 1968 |
Heidi became a part of sports and pop culture lore as NBC's decision to pull away from coverage of an American Football League (AFL) game between the New York Jets and the Oakland Raiders to air the film at its scheduled time of 7 p.m. Eastern, caused viewers to miss a frantic late comeback by the Raiders to win the game, prompting controversy and viewer complaints.[1]
Differences from the novel
editThe film altered the plot of the novel considerably, primarily by redefining the relationships of characters to one another. Heidi, instead of being the orphan of Grandfather's late son, becomes the orphan of the Grandfather's late daughter and her late husband; Dete becomes Heidi's aunt as the living but estranged daughter of the Grandfather. In addition, Heidi is further recast as Herr Sesemann's niece because of his late brother's marriage to Grandfather's late daughter. As Sesemann's niece, Heidi becomes cousin rather than simply companion to Klara, who early in the film is negatively portrayed as a hateful and spoiled child. By casting Simmons as Fräulein Rottenmeier, governess for both Heidi and Klara, the film remakes Rottenmeier as an extremely sympathetic character; she becomes almost a surrogate mother to Heidi. This drastic character transformation removes the antagonism between the two, thus removing the tension which dominates and enlivens the novel. Rottenmeier's personality is changed and she falls in love with Sesemann, and he with her, a situation not included in the novel.
The film also added a subplot in which Heidi's grandfather, a church organist in this version, has long been unable to play because of a family tragedy, which is shown to be his daughter's marriage to Sesemann's brother and her subsequent death. At the end of the film, he regains his confidence, mounts the steps to the organ, and begins to play.
Another difference between the book and the film occurs during Klara's attempts at walking after Sesemann has accepted the Grandfather's invitation for Klara to visit Heidi in his home. In the novel, Sesemann's kindly and strong-willed mother teaches Heidi to read and to pray; she visits the girls on the Alp. Her character is cut completely from the film. In the novel, Peter becomes jealous of Heidi's attentions to Klara and deliberately destroys Klara's wheelchair so that the crippled girl will have to return home; the chain of events resulting from that destruction ends in Klara's taking her first successful steps on the Alp while leaning on Peter and Heidi. In the film, Fräulein Rottenmeier and Herr Sesemann visit the girls, and Grandfather deliberately leaves Klara alone on the mountains, knowing that she actually can walk but has been afraid to try. Klara struggles to get out of her wheelchair, knocking it over and falling down in the process. As she tries to get up, she sees her father, Herr Sesemann, looking at her encouragingly, and haltingly walks towards him. The film ends with a significant glance between Fraulein Rottenmeier and Herr Sesemann, a glance which promises a future for them together.[2]
Cast
edit- Jennifer Edwards as Heidi
- Michael Redgrave as Grandfather
- Maximilian Schell as Richard Sessemann
- Jean Simmons as Frl. Rottenmeier
- Walter Slezak as Father Richter
- Peter van Eyck as Dr. Bernd Reboux
- Zuleika Robson as Klara
- John Moulder-Brown as Peter (as John M. Brown)
- Karl Lieffen as Sebastian
- Elisabeth Neumann-Viertel as Grandmother (as Elisabeth Neumann)
- Miriam Spoerri as Aunt Dete
Production
editThe film was shot on location in the Swiss and German Alps, and Frankfurt.
Broadcast
edit
On November 17, 1968, the film's premiere on NBC unexpectedly became one of the most notorious moments in American broadcasting because it interrupted the conclusion of a game between the American Football League's two top teams—the Oakland Raiders and New York Jets at 1968 AFL season. NBC's network management had taken the decision to show the entire game until its completion even though it was contractually obligated to begin the broadcast of Heidi on the East Coast at 7:00 p.m. ET; the film's premiere would be delayed by the overrunning game.[3] The number of East Coast viewers calling NBC asking for confirmation that the game would be shown to the end caused all 26 phone lines at NBC's switchboard to fuse.[3]
The network management's decision was not conveyed to the NBC's control facility in New York. Consequently, Heidi began at 7:00 p.m. as scheduled, ending the East Coast broadcast of the Raiders–Jets game. Shortly afterward, Oakland scored two touchdowns within the final minute, winning the game 43–32 in a major upset.[4]
Nevertheless, the film was the highest viewed television program of the week and most watched television movie of all time with a Nielsen rating of 31.8 rating and an audience share of 47%.[5] It was surpassed as the most watched television film of all time by 1971's Brian's Song.[6]
References
edit- ^ "Remembering History: The Heidi Game". Raiders.com. Las Vegas Raiders. Retrieved November 13, 2023.
- ^ "Heidi (1968 Family Drama Adventure)". Internet Archive. November 1968. Retrieved November 13, 2023.
- ^ a b "The Huntley-Brinkley Report, November 18, 1968". 18 November 1968. 22:01. Archived from the original on 2021-12-12. Retrieved 10 March 2019.
- ^ Matt Schudel (July 5, 2012). "NBC Chief faced 'Heidi Bowl' wrath (obituary for Julian Goodman)". The Washington Post.
- ^ "NBC holds thin lead in Nielsen nationals", Broadcasting (2 December 1968). p. 39. "The Heidi special on NBC, in last place in the hearts of football fans (Broadcasting, Nov. 25), took first place in the Nielsens with a 31.8 rating, 47 share."
- ^ "Hit Movies on U.S. TV Since 1961". Variety. January 24, 1990. p. 160.