KKFS

KKFS (103.9 FM The Fish) is a commercial radio station licensed to Lincoln, California, and serving the Sacramento metropolitan area. The station carries a Christian contemporary radio format and is owned by the Salem Media Group, which also owns KFIA and KTKZ. Salem uses "The Fish" as its branding for Christian contemporary stations in Los Angeles, Atlanta, Nashville and Cleveland.

KKFS

Lincoln, California
Broadcast area	Sacramento metropolitan area
Frequency	103.9 MHz
Branding	103.9 The Fish
Programming
Format	Contemporary Christian
Ownership
Owner	Salem Media Group (New Inspiration Broadcasting Company, Inc.)
Sister stations	KFIA, KTKZ
History
First air date	November 8, 1974
Former call signs	KHEX (1974–1979) KXEZ (1979–1989) KXCL (1989–2005) KVMG (2005)
Call sign meaning	The FiSh
Technical information
Facility ID	56366
Class	A
ERP	6,000 watts
HAAT	100 meters (328 ft)
Links
Webcast	Listen Live
Website	thefishsacramento.com

KKFS has an effective radiated power (ERP) of 6,000 watts. The transmitter is on Cherry Hill Road near Interstate 80 in Newcastle.

History

On November 8, 1974, the station first signed on the air. Its original city of license was Yuba City and it held the call sign KHEX.

'80s hits: 2003-2005

In 2003, the station was sold to First Broadcasting which relaunched the station with an all 1980's music format and using the moniker "Flash 103.9".

Christian contemporary: 2005-present

In 2005, the station was sold to Bustos Media which then spun the station off to Salem Communications. Salem moved the company's "Fish" Christian contemporary music format over from 105.5 to 103.9. Then 105.5 flipped to a business news and information format as KSAC-FM.

External links

• 103.9 The Fish official website
• Facility details for Facility ID 56366 (KKFS) in the FCC Licensing and Management System
• KKFS in Nielsen Audio's FM station database