KUNA-FM is a commercial regional Mexican music radio station in La Quinta, California, broadcasting to the Palm Springs, California, area on 96.7 FM. It is owned by News-Press & Gazette Company, through its Gulf-California Broadcast Company subsidiary.
 | |
| Broadcast area | Palm Springs, California |
|---|---|
| Frequency | 96.7 MHz |
| Branding | La Poderosa 96.7 |
| Programming | |
| Format | Regional Mexican |
| Ownership | |
| Owner |
|
| KUNA-LD, KESQ-TV, KPSP-CD | |
| History | |
First air date | August 1987 |
Former call signs | KBZT-FM (1987–1993) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 52182 |
| Class | A |
| ERP | 970 watts |
| HAAT | 177 meters (581 ft) |
Transmitter coordinates | 33°48′8″N 116°13′30″W / 33.80222°N 116.22500°W |
| Links | |
Public license information | |
| Website | kunamundo |
History
editKBZT-FM "K-Best" signed on the air in August 1987 with a syndicated adult standards format.[2] The call letters had been scooped up on October 2, 1986, from the Los Angeles station that dropped them to become KLSX just days before. On February 17, 1992, KBZT-FM flipped to country music, citing the high popularity of country nationwide and the lack of a local country station on FM.[3]
The country music came to an end on October 1, 1993, when the station became a simulcast with KUNA (1400 AM) as KUNA-FM. The flip came about even though KBZT outrated KUNA at the time.[4]
References
edit- ^ "Facility Technical Data for KUNA-FM". Licensing and Management System. Federal Communications Commission.
- ^ "KBZT-FM joins lineup of Coachella Valley radio stations". Desert Sun. August 13, 1987. Retrieved August 1, 2019.
- ^ "KBZT becomes valley's first FM country station". Desert Sun. February 18, 1992. Retrieved August 1, 2019.
- ^ Fessier, Bruce (October 4, 1993). "Country fans disappointed". Retrieved August 1, 2019.
External links
edit- La Poderosa 96.7 Facebook
- Facility details for Facility ID 52182 (KUNA-FM) in the FCC Licensing and Management System
- KUNA-FM in Nielsen Audio's FM station database
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